The gaming industry is buzzing over the viability of publishers’ in-game money-making practice or so-called micro-transactions.
Activision Blizzard, Electronic Arts and Take-Two shares all fell 6 percent, 3.6 percent and 4.1 percent, respectively, Wednesday as investor concerns mount on the issue.
Wedbush analyst Michael Pachter believes industry behavior will be change following the gaming community blow-back over EA’s aggressive in-game monetization strategy in “Star Wars Battlefront II.”
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